Bridgestone’s revolutionary DriveGuard tyre has received the ultimate endorsement after being crowned as the Auto Express Product of the Year for 2016 – just two months since its UK launch. DriveGuard, the touring tyre which allows drivers to continue their journey for 50 miles at up to 50mph, has been recognised for its ability
Bridgestone has developed “The Bandag Contract of Trust” for commercial fleets. The guarantee aims at reassuring fleets that Bandag retreaded tyres are not only a safe and reliable alternative to a new set of tyres, but also a solution for reducing fleets’ tyre related costs per kilometer. The proposition applies also to retreads made from
Bridgestone and its Bandag brand have introduced BASys across Europe: a platform that tracks and manages casings for retreading. By integrating a range of functionalities from collecting casings from the fleet through to delivery of the retreaded tyre, BASys helps fleet customers to use their casings more efficiently and reduce their overall tyre costs. “BASys
Bridgestone has totally re-shaped its Truck Point pan European fleet service network of tyre dealers with the introduction of Bridgestone Partner. The move reflects Bridgestone’s premium position and commitment to support fleets by providing Total Tyre Care in order to reduce fleet operational costs. One of the three key components of this programme is Total
Bridgestone is set to return to the Reifen Essen trade show, May 24-27 with a double-deck stand and will showcase a wide range of commercial products (Truck & Bus tyres, Agricultural tyres, Off-The-Road tyres) as well as passenger car products – a first in the last 10 years! – Bridgestone’s Total Tyre Care strategy will
Bridgestone has extended its long-standing partnership with the BMW Group with the announcement of further contracts to supply original equipment tyres to the premium German manufacturer. The latest BMW 7 Series and BMW X1 are all leaving the factory fitted with Bridgestone tyres. The top-of-the-range luxury BMW 7 Series saloon, launched in July 2015, is
The top-of-the-range luxury BMW 7 Series saloon, launched in July 2015, is equipped with Bridgestone Potenza S001 UHP sport tyres in six sizes, all with the added safety of RFT (Run Flat Technology). The Potenza S001 is Bridgestone’s flagship UHP tyre engineered for high-speed performance, delivering impeccable precision response and wet control for powerful cars.
Bridgestone Ireland showcased its latest technology and safety products for two days at Mondello Park in April. Over 70 dealers and media attended the successful event at the County Kildare race track. The key focus of the event was Bridgestone’s new M-Series truck tyres and new DriveGuard runflat tyre. However, Bridgestone wanted to emphasise the
Bridgestone is calling on the UK Government to follow Ireland’s lead in implementing mandatory fines on motorists who drive with defective or worn tyres, in the interests of road safety. The call comes after acting Transport Minister, Paschal Donohoe announced the new Fixed Charge Notice (FCN) offence for motorists, with fines of €80 now in
Bridgestone will return to the Bauma trade fair (Munich, 11th to 17th April), to meet with customers and partners active in the construction, mining and related industries.
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