TyreTrade.ie

Agrigear has appointed Gerald McAdam as its new general manager, effective 8th June, reporting to Fred Clarke, managing director.

Proper wheel alignment on heavy goods vehicles (HGVs) can reduce fuel consumption and reduce tyre wear, especially on long-haul fleets. Misalignment increases rolling resistance, meaning the engine has to work harder to keep the truck moving.

Leading distributor TyreCall Group has concluded its visit to this year’s The Tire Cologne trade show in Germany, which it said proved to be “incredibly productive”.

The team from Agrigear once again attended the biennial The Tire Cologne trade show in Germany from 9th-11th June, where they paid a visit to a number of key suppliers, including BKT.

ZC Rubber concluded its participation at The Tire Cologne 2026, showcasing a long-term commitment to the European market by presenting its latest Westlake and Goodride product portfolios from 9th to 11th June.

SDC Truck & Trailer Parts has strengthened its long-standing partnership with ZC Rubber with the introduction of the Arisun TBR tyre range to customers across the UK and Ireland.

The SUV segment continues to hold its position at the forefront of the car market, and with that growth comes an ever-increasing need for tyres engineered to meet the specific demands of heavier, performance-orientated vehicles. With the summer season upon us, drivers transitioning from motorways to country lanes and off-road trails need tyres that deliver

Prinx is launching its new social media channels as part of a refreshed digital communication strategy. With these new accounts, the tyre brand is creating a clearer and more direct way for customers, partners, media representatives, and industry professionals to stay connected with Prinx. The new Prinx channels will provide regular updates on company news,

General Tire is expanding its all-terrain portfolio with the new Grabber AT3 Plus, an all-season tyre with optimal traction for changing weather conditions and reliable off-road handling. With this new product, General Tire provides a dedicated tyre that combines on-road and off-road capability for the growing number of 4×4 vehicles, as well as the steadily

febi has recently launched its long-term ‘All Around the Wheel’ campaign, showcasing its unique competence in wheel and axle components and providing wholesalers and workshops with a fully coordinated, easy-to-order system-based range. Managing wheel and axle parts as separate ranges has long added complexity. Components that work together often come from different brands, making sourcing,

TyreTrade.ie is on the ground at this year’s The Tire Cologne biennial trade show in Germany.