Bridgestone puts tyre safety in the spotlight in Scotland

Bridgestone has pumped up its presence in Scotland with its first dedicated tyre safety event in the region – and it proved such a hit with Motherwell motorists that more visits north of the border are now being planned.

The event saw Bridgestone and Auchinlea Tyres inspect more than 100 tyres at Betty’s Diner, off Westfield Road, while providing drivers with advice on tyre safety and helping them understand the importance of regular checks and maintenance.

In total, 16 per cent of tyres were found to require urgent attention and 24 per cent were advised to keep a close eye on their tyres, highlighting the importance of regular checks and demonstrating that there is still more to be done to help keep motorists safe on roads.

Additionally, to raise awareness of the simple steps you should take in checking your tyres, Become a Bridgestone Road Safety Hero bags were also given away during the event, while Bridgestone’s distinctive branded Volkswagen ID.Buzz generated plenty of attention when parked up.

Bridgestone runs similar events throughout Ireland numerous times per year.