Bridgestone Archive
02 Nov 2016
Bridgestone extends sponsorship deal to support range of premium winter tyres
Bridgestone has extended its contract with the Audi FIS Ski World Cup for the coming winter seasons. The world’s largest tyre and rubber company will sponsor 17 world cup events in 7 countries during the 2016/2017 European season. This season will be the 50th anniversary of the Audi FIS World Cup. As a sponsorship activity,
25 Oct 2016
Bridgestone’s DriveGuard tyre wins the Tyre Innovation Award
Bridgestone’s DriveGuard tyre won the Tyre Innovation Award at the Irish Auto Trade Awards on Saturday Night, at Citywest Hotel, Dublin. Bridgestone’s revolutionary DriveGuard tyre allows drivers to continue their journey for 50 miles at up to 50mph after a puncture. DriveGuard gives a wide range of car owners access to technology that had previously
19 Oct 2016
Bridgestone set to showcase DriveGuard tyre at Auto Trade EXPO
Bridgestone Ireland is set to showcase its new DriveGuard tyre at the Auto Trade EXPO, at Citywest Exhibition Centre, Dublin this weekend. Bridgestone’s revolutionary DriveGuard tyre allows drivers to continue their journey for 50 miles at up to 50mph after a puncture. DriveGuard gives a wide range of car owners access to technology that had
12 Oct 2016
Bridgestone exhibits at Disabled Drivers Show
Bridgestone Ireland was present at the recent Disabled Drivers’ Show in the RDS. The stand was shared with First Stop and Topaz to offer a range of benefits to disabled drivers. Bridgestone displayed its new DriveGuard tyre which proved very popular with those attending the show. First Stop and Topaz were offering a Fuel Card
12 Oct 2016
Bridgestone Ireland demonstrates DriveGuard with Top Tyres
Bridgestone Ireland demonstrated its new DriveGuard tyre in Wexford in conjunction with Top Tyres. The demo centred on deflating the tyre and giving the guests the opportunity to test its controllability. Guests included representatives from vehicle fleets and motor dealers in the area and key Top Tyres customers. DriveGuard allows motorists to continue their journey
28 Sep 2016
Bridgestone demonstrates the benefits of Tirematics at IAA
Bridgestone is demonstrating its innovative ‘Tirematics’ tyre monitoring system at the IAA Commercial Vehicles 2016 trade fair, Hannover, September 22-29. Tirematics™ encompasses all Bridgestone’s connected tyre solutions: IT systems that use sensors to remotely monitor, transmit and analyse real-time information, such as the pressure and temperature of commercial truck and bus tyres. The Tirematics™ fleet
21 Sep 2016
Bridgestone OE on Alfa Romeo Giulia
Owners of the new Alfa Romeo Giulia will leave European showrooms with an extra bonus this summer…they’ll drive out on Bridgestone’s Potenza S001 sport tyre with the added reassurance of Run-Flat Technology (RFT)! Fiat Chrysler Automobiles (FCA) signed up Bridgestone more than a year ago, looking for world-class original equipment for the company’s new flagship
19 Sep 2016
Helping to keep a legend on the road
Bridgestone has started working with Don Law XJ220 in the UK to develop a new generation of tyres for the legendary Jaguar XJ220.
14 Sep 2016
Bridgestone to develop new tyres for the XJ220
Bridgestone is developing a new generation of tyres for the Jaguar XJ220 working with a leading UK historic Jaguar specialist, Don Law. The original collaboration in the development of the tyres for the XJ220 is well documented. However, tyres of the size required for the car went out of production some years ago. Through a
13 Sep 2016
Bridgestone extends premium partnership with BMW
Bridgestone has extended its long-standing partnership with BMW Group with the announcement of further contracts to supply original equipment tyres to the premium German manufacturer. The latest BMW 7 Series and BMW X1 are all leaving the factory fitted with Bridgestone tyres. The top-of-the-range luxury BMW 7 Series saloon, launched in July 2015, is equipped
07 Sep 2016
Bridgestone holds customer golf events in Cork
Bridgestone recently organised two customer golf days in Cork City in conjunction with John Banks Tyres and Dessie’s Tyres. The John Banks Tyres event was held in Monkstown Golf Club with the Dessie’s Tyres event taking place in the Cork Golf Club in Little Island. “These are two of Bridgestone’s key First Stop outlets in