Yokohama feature high performance offerings at Geneva

Yokohama is featuring high-performance offerings from the company’s “Advan” global flagship brand at the Geneva Motor Show this week.

Exhibits include the the highly attractive street sports tyre “Advan Neova AD08R” and the “Advan Sport V105,” which comes factory-equipped on several high-performance premium automobiles.
Visitors are also being invited to engage with the brand’s environmentally friendly products, including “BluEarth-A AE-50”, which combines excellent low-rolling resistance with superior wet performance, and the “Geolnader SUV,” a fuel-efficient all-season tyre designed specifically for the small SUVs seen so often on city streets.

This year’s display also features the debut of a technologically advanced tyre engineered to provide superior on-road performance for full size SUVs and pick-up trucks.