Federal sponsors European drift series

Federal Tyres has been announced as the headline sponsor of the King of Europe Street Legal / Queen of Europe Drift Series and become the official tyre supplier in the forthcoming 2014 season.
Federal Marketing Manager Geoffrey Chang commeted: “It is Federal’s honour to sponsor the most prestigious drift series in Europe. 2014 is an important year for Federal, not only because we sponsor King of Europe, but also because it’s Federal’s 60th anniversary. In the year of diamond jubilee, Federal views the King of Europe as a great platform to have closer contact with our clients and end-users in Europe. Federal expects to bring the difference to races.”

For more information on the series head over to http://www.kingofeurope.net, or check out http://www.facebook.com/koedrift and http://www.kingofeurope.net/vimeo.