Davanti exhibits at AutoSport 2017
Merseyside based, high performance tyre specialist Davanti returned to this year’s Autosport International / Performance Car Show in January to capitalise on a very successful year in 2016. Established just over eighteen months ago this new dynamic brand has swiftly evolved into one of the most progressive and popular UHP tyre ranges in the UK and Ireland.
Sean Maddocks, Davanti’s Sales Director for the UK and Ireland says: “When we exhibited at this lively event last year we were only just establishing ourselves in this highly competitive market sector and took a modest size stand to display our initial tyre patterns. This time we promoted ourselves with a much more prominent stand with the primary objective of showcasing our tyres and partnerships to new customers and updating our existing customer base in the UK on our extensive progress over the past twelve months.”
“The show has been a great success once more with the trade sector enthusiastic about our new tyres and we had important discussions with decision makers from a wide variety of potential partners. During the public days we saw that our brand awareness continues to gain recognition from ordinary sports enthusiast drivers.”
Davanti currently specialises in the PCR sector and displayed a series of high performance patterns including the DX640 and DX390 on vehicles from two new partnerships they have just announced. To showcase their partnership as the Official Tyre Partner of the Autodomo Interncaional do Algarve Race School, one of the track cars shod with DX640 tyres was brought over from the track in Portugal, which was made famous by it’s recent appearance on the much anticipated Grand Tour on Amzaon TV.
The DX390 has just been announced as the tyre of choice for the 5Club MX-5 Cup. The stand also housed a Davanti branded MX-5 to promote their new partnership to the trade and public. Both agreements highlight the fact that all Davanti tyres give exceptional road holding performance even under the toughest circumstances not he race track.
Sean added: “We pride ourselves on successfully working with many motorsport companies who actually race on Davanti tyres as we firmly believe that if our tyres are ‘good enough for the track then they are good enough for the road’. The Davanti brand has been specifically manufactured to expertly handle and perform at speed on all types of road surfaces and weather conditions.”
The ongoing success of Davanti’s PCR range is just the beginning as the company has no intention of slowing down in their quest to eventually offer a quality pattern for all tyre sectors. They already present the increasingly successful DX740 SUV and DX240 small PCR patterns which excelled at the demanding IDIADA proving track in Spain beating many of its competitors.
At the same time Davanti are currently developing an ‘all-new’ Run-Flat range and will continue to look at other market sectors in due course. For further information on the complete Davanti tyre range and services visit www.davanti-tyres.com.