Category: Yokohama

Yokohama will begin European sales of the “Geolandar M/T G003”, mud terrain tyre in its Geolandar brand of tyres for SUVs and pick-up trucks, from this spring. The tyres, to be introduced to specific country markets sequentially, will be available in 23 sizes, from 20-inches to 15-inches with POR (Professional Off-Road) stamped on the tyres’

Yokohama has begun supplying 17-inch (215/65R17 99V) “BluEarth-A AE-50” tyres as original equipment (OE) for the Tiguan to be sold in Russia. The Tiguan cars are being manufactured by Volkswagen AG’s local subsidiary Volkswagen Group Rus. The supply of 17-inch tyres follows on the supply of 18-inch (235/55R18 100V) “BluEarth-A AE-50” tyres that began in

Daniel Lloyd secured a place in history last weekend weekend, taking victory in both of the opening rounds of the inaugural TCR UK Series at Silverstone circuit. Driving a VW Golf GTI for the WestCoast Racing team, Lloyd, who qualified in pole position for race one, led from start to finish. Meanwhile in the reverse-grid

This weekend sees the start of the hotly anticipated TCR UK race series at Silverstone circuit where all competitors will be pushing their cars to the limit on Yokohama tyres. The brand new UK championship joins the rapidly expanding ‘family’ of TCR series around the world. It will be the headline Championship at each of

Yokohama confirmed two significant tyre launches at the Geneva Motor Show this week. Yokohama will begin European sales of the “Geolandar M/T G003”, mud terrain tyre in its Geolandar brand of tyres for SUVs and pick-up trucks, from this spring. The tyres, to be introduced to specific country markets sequentially, will be available in 23

With more than 100 years of history, Yokohama, Japan’s oldest tyre manufacturer has boosted its range of tyres, giving drivers of all vehicles a more comprehensive choice of premium replacement tyre than ever before. The ADVAN Sport V105 ZPS (Zero Pressure System), recently launched in the UK and Ireland, is now available in a number

Yokohama is now supplying its global flagship ADVAN Sport V105 tyres to Germany’s BMW Group for use as original equipment on the car maker’s new X3 model. The new BMW X3, which debuted in November 2017 in North America, will be released gradually in markets around the world, and will come equipped with tyres in

With brand awareness currently riding high thanks to its partnership with current Premier League champions Chelsea FC, demand for Yokohama’s range of high performance tyres which allow drivers to ‘push the limit’ continues to rise. Selected by a growing number of premium vehicle manufacturers as original equipment including Audi, Mercedes-Benz and Porsche, as well as

Having finished runner-up in the last two seasons, Rod McGovern finally clinched overall victory in the Yokohama-backed, 2017 SEAT Supercup Ireland Championship last weekend. Driving for Mick Merrigan Motorsport, McGovern clinched the title at Kirkstown Motor Racing Circuit when he took a fourth place finish in round ten of the series, securing an unassailable lead

Yokohama has expanded its sponsorship with Chelsea Football Club to be a jersey shirt sleeve sponsor for the 2017–2018 season. The agreement expands on Yokohama’s ongoing official partnership with the current Premier League champions. In addition to the Yokohama Tyres logo that has been prominently featured across the chest of the Chelsea FC jersey, fort

For the second year in succession, premium tyre manufacturer Yokohama has been awarded TyreSafe’s prestigious Tyre Manufacturer Award in recognition of its efforts, achievements and innovative approach in promoting tyre safety in the UK. Having initially secured the award last year, Yokohama built on the success of its original campaign by utilising its partnership with