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Bridgestone to push the boundaries CV Show

Bridgestone is set to make an impact at the 2013 Commercial Vehicle show, with a host of new products, initiatives and seminars being presented over the three day event.

The company will be demonstrating its class-leading Tyre Pressure Monitoring System, its internet-based inspection tool T2i as well as offering industry seminars across a range of subjects.

Visitors will also be given the chance to experience bespoke video content through the use of augmented reality app Aurasma. Simply point a mobile device at appointed images and logos on the stand and wait for the video to begin. The app is available to download from Google Play and iTunes.

Bridgestone will also be showcasing its newly developed RS 001 and RD 001 truck tyres during the event at the National Exhibition Centre in Birmingham between 9th and 11th April. Manufactured to replace the top selling R297 steer and M729 drive, the RS 001 and RD 001 models are designed to be robust and versatile whilst offering high level performance and a longer life cycle. The development of the new tyres are the answer to a growing trend emerging from fleet operators, who find that the conditions in which they operate no longer remain controlled and quite often change from one day to the next. Noting this shift, Bridgestone recognised that operators were seeking a choice of tyre that offered a broader mix for the ever changing conditions of use.

Visit the Bridgestone commercial vehicle team situated at stand 5D30

Check out our CV Show preview in the Tyre Trade Journal, out this week.