Bridgestone will showcase its total solution package for business partners, such as dealers and fleets: new tyres, retreads, business support and tyre services delivering the lowest cost of ownership this week in Essen.

Highlights of the package on display are built around the four main pillars of Bridgestone’s solution offer:

• the latest Bridgestone truck and bus tyre line-up, including new-generation Ecopia fuel-efficient tyres;

• latest Bandag retreads and retread solution package offered by the Bandag European network, exclusive producers of the Bridgestone retread range;

• Truck Point, Europe’s largest independent truck tyre dealer network with more than 2,400 dealers in 29 countries, which ensures product availability and local expertise;

• Bridgestone’s package of total fleet management services delivered by Truck Point dealers and Bandag franchisees across Europe.