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Trelleborg adds ‘Innovation Area’ to its virtual showroom

Trelleborg Wheel Systems has added a new ‘Innovation Area’ to the virtual showroom it launched in March 2021.

It claims the new Innovation Area puts the latest technical advancements right at the customer’s fingertips. “They will discover cutting edge solutions such as premium compounds engineered to provide professionals with increased productivity, safety, and sustainability, including ProTEX, ProHD and Heat Shield”, the company says.

Emiliana Vesco, marketing training & development senior manager at Trelleborg Wheel Systems said: “Trelleborg is constantly innovating when it comes to helping customers run their operations more smoothly.

“The Innovation Area allows customers to explore the latest advancements as they happen. We continue to bring new ways to help customers in the agriculture, construction and materials handling fields to drive their business – anytime, anywhere in the world.

“Putting new tools into the hands of our customers, our digital apps are just one way we’re responding to changing needs. And our Innovation Area helps take our customers up to the next level, so they can stay on top of emerging technologies and use them to power their productivity.”

Along with showcasing Trelleborg’s latest hi-tech innovations in tyre design, the Innovation Area also features a Digital Hub offering smart solutions geared toward tackling day-to-day challenges.

Customers can choose from a wide range of mobile Apps and services to help grow their business right from their smartphone: from TLC Plus that lets operators check the tyre pressure of their fleet and recommends adjustments when needed, to discovering the entire tyre book or finding the dealer nearest them.

Online visitors can also peek behind the curtain at the new Concept Center, featuring exclusive previews of next generation tyre technology, according to Trelleborg.

Visitors to the Innovation Area can also choose the ‘book a meeting’ option, which puts customers in touch with a Trelleborg representative speaking English, French, German, Italian, Spanish, Dutch or Chinese.