PCL appoints new assistant category manager

PCL has appointed Jodie Mitchell to the role of assistant category manager. The company said she will help strengthen its global reach as a leading distributor of innovative tyre inflation and compressed air products by growing and maximising the product range potential.

Mitchell commented: “I am thrilled to join PCL at this exciting time, and look forward to playing my part in the growth and expansion of the product portfolio, with my initial focus on strengthening and growing our existing ranges of compressors and air tools.

“I will be bringing my experience of collaborating with internal teams and customers alike to develop new products based on market needs and wants. My expertise lies in overseeing projects from concept to shelf, and I will be ensuring that our products are of the highest calibre to maintain PCL’s fantastic reputation for quality and service.”

Simon Alexander, Category Manager said: “As a company that prides itself on developing long-term relationships with our customers and supporting a growing workforce, we are proud to be able to support customers as well as recruit to our team throughout these challenging times.

“It is vital that we recruit personnel who are not just experts in their field, but who are also aligned to our company ethos of putting the customer first. Jodie has the exact set of skills and experience required to assist in assessing our product portfolio to meet customer needs, and support me in developing the range accordingly.

“I am confident that Jodie will be adept in ensuring that any additions to our portfolio will match PCL’s exacting standards for quality and performance.”