Toyo Tires is partnering with Leicester City Football Club for the 2014\/15 season.<\/p>\n
Keishi Inoue, Managing Director of Toyo Tires UK, said: \u201cOur partnership with Leicester City starts at a great time, because it provides a fantastic opportunity to grow our brand with a genuinely aspirational club on one of the world\u2019s biggest sporting stages \u2013 the Premier League.<\/p>\n
\u201cWe\u2019re really excited about working with the Club and to developing a relationship that offers further commercial benefit to both parties as we look to break new ground in our respective fields and grow together.\u201d<\/p>\n
Leicester City Commercial Director Ian Flanagan said: \u201cToyo Tires is a brand that already has a strong sporting portfolio and we are delighted to help them further their presence in top-flight football with Leicester City.<\/p>\n
\u201cTheir UK offices are based not far from us in Northamptonshire, providing some fantastic opportunities for them to engage with our supporters and the Leicestershire community and to benefit from the feel-good factor generated by the Club\u2019s return to the Premier League.\u201d<\/p>\n
Toyo Tires\u2019 club partnership will see the Japanese company enjoy considerable commercial presence at King Power Stadium, while their branding will also be visible on City\u2019s first team trainingwear.<\/p>\n
Having supplied Europe for over three decades previously, Toyo Tires branched out and found a permanent place in 2005 Willich, Germany, which now manages all business across the European continent.<\/p>\n
The company\u2019s core aim is the development and manufacture high performance products, offering a range of patterns and dimensions of summer and winter tyres for cars, vans, SUV and 4×4 vehicles.
\nFor more information on Toyo Tires, visit www.toyo.co.uk.<\/p>\n