{"id":4374,"date":"2013-04-26T14:55:27","date_gmt":"2013-04-26T13:55:27","guid":{"rendered":"http:\/\/www.tyretrade.ie\/?p=4374"},"modified":"2013-04-26T14:55:27","modified_gmt":"2013-04-26T13:55:27","slug":"bridgestone-advises-motorists-to-switch-to-summer-tyres","status":"publish","type":"post","link":"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374","title":{"rendered":"Bridgestone advises motorists to switch to summer tyres"},"content":{"rendered":"<p>Bridgestone is advising motorists to switch now to summer tyres. As soon as the clocks change and the weather gets warmer, it is in the best interest of the driver and his tyres to switch back to summer tyres, the company says.<br \/>\n<!--more--><\/p>\n<p>Extensive internal tests run by Bridgestone demonstrate a whole string of advantages such as: better handling, reduced braking distance, improved environmental performance, etc.. So once the sun is here to stay and temperature goes up, it is\u00a0 time to make the switch to summer tyres.<\/p>\n<p>Whereas winter tyres are vastly better suited to winter conditions, summer tyres are specifically designed to perform in warmer weather. Switching to summer tyres in time not only guarantees superior performance\u00a0 but also reduces fuel consumption while being more resistant to irregular wear and therefore decreasing pattern noise.<\/p>\n<p>Jake R\u00f8nsholt, General Manager Corporate and Brand Communications, Bridgestone Europe: \u201cTo prove that switching to summer tyres really does make sense, we carried out a series of comprehensive internal tests using the Turanza T001 summer tyre and the Blizzak LM-32 lamellen winter tyre \u2013 both premium tyres in their own right, delivering superlative performance in the right conditions. As we expected, however, the tests showed that at temperatures above 15\u00b0C, the Turanza T001 summer tyre overall outperforms its winter counterpart in terms of overall performances (braking, handling,..), environment, comfort and cost.\u201d<\/p>\n<p>The premium Bridgestone summer tyre employed in the tests performed better than its winter counterpart in several areas. The Turanza T001 delivered generally speaking superior braking, handling and overall performance in both wet and dry conditions. Bridgestone engineers also recorded reduced rolling resistance with the Turanza T001 and subsequent fuel savings of up to 3%* for improved environmental performance \u2013 depending on driving style, road conditions, etc&#8230; Summer tyres in general are also less prone to irregular wear in warmer temperatures, improving tyre life and ensuring greater value for money. Finally, the Turanza T001 delivered quieter, smoother performance for superior comfort in warmer temperatures.<\/p>\n<p>As a general rule, Bridgestone advises motorists to switch to summer when the clocks change. The same applies to winter tyres as temperatures begin to drop again.<br \/>\nWhy Switch?<br \/>\nSwitching to summer tyres makes sense in every way:<br \/>\n\u2022 Overall improved performance in both wet and dry conditions<br \/>\n\u2022 Better braking and handling<br \/>\n\u2022 Reduced rolling resistance<br \/>\n\u2022 Better fuel economy<br \/>\n\u2022 Greater wear resistance<br \/>\n\u2022 Reduced environmental impact<br \/>\n\u2022 Quieter performance<\/p>\n<p><em>*Internal test carried out according to test methods set out in European regulation EC 1222\/2009<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bridgestone is advising motorists to switch now to summer tyres. As soon as the clocks change and the weather gets warmer, it is in the best interest of the driver and his tyres to switch back to summer tyres, the company says.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[781],"class_list":["post-4374","post","type-post","status-publish","format-standard","hentry","category-news","tag-bridgestone"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bridgestone advises motorists to switch to summer tyres - TyreTrade.ie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bridgestone advises motorists to switch to summer tyres - TyreTrade.ie\" \/>\n<meta property=\"og:description\" content=\"Bridgestone is advising motorists to switch now to summer tyres. As soon as the clocks change and the weather gets warmer, it is in the best interest of the driver and his tyres to switch back to summer tyres, the company says.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\" \/>\n<meta property=\"og:site_name\" content=\"TyreTrade.ie\" \/>\n<meta property=\"article:published_time\" content=\"2013-04-26T13:55:27+00:00\" \/>\n<meta name=\"author\" content=\"John Loughran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"John Loughran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\"},\"author\":{\"name\":\"John Loughran\",\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/person\/c0af8d636e31001f6621e6d954d4e8b6\"},\"headline\":\"Bridgestone advises motorists to switch to summer tyres\",\"datePublished\":\"2013-04-26T13:55:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\"},\"wordCount\":415,\"publisher\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#organization\"},\"keywords\":[\"Bridgestone\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\",\"url\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\",\"name\":\"Bridgestone advises motorists to switch to summer tyres - TyreTrade.ie\",\"isPartOf\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#website\"},\"datePublished\":\"2013-04-26T13:55:27+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/bridgestone-advises-motorists-to-switch-to-summer-tyres\/4374#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.tyretrade.ie\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bridgestone advises motorists to switch to summer tyres\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.tyretrade.ie\/#website\",\"url\":\"https:\/\/www.tyretrade.ie\/\",\"name\":\"TyreTrade.ie\",\"description\":\"Ireland&#039;s Publication for the Tyre &amp; 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