{"id":39078,"date":"2025-03-26T14:09:49","date_gmt":"2025-03-26T13:09:49","guid":{"rendered":"http:\/\/www.tyretrade.ie\/?p=39078"},"modified":"2025-03-26T15:23:31","modified_gmt":"2025-03-26T14:23:31","slug":"ascenso-invests-in-new-generation-vf-technology","status":"publish","type":"post","link":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078","title":{"rendered":"Ascenso invests in new generation VF technology"},"content":{"rendered":"<p class=\"western\">Advanced tread designs and extra strong casing with high performance steel belts are two of the stand-out features in a new range of VF tyres from Ascenso.<!--more--><\/p>\n<p class=\"western\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-39079 aligncenter\" src=\"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology-1024x576.jpg\" alt=\"\" width=\"678\" height=\"381\" srcset=\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology-1024x576.jpg 1024w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology-300x169.jpg 300w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology-768x432.jpg 768w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology-1536x864.jpg 1536w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg 1920w\" sizes=\"auto, (max-width: 678px) 100vw, 678px\" \/>Providing excellent traction, improved roadability, high load carrying capacity and better soil protection, the architecture of the V-range is supported by Ascenso\u2019s new generation VF technology, which meets the standard VF de\ufb01nition of 40 per cent more load than a standard radial tyre, or the same load at 40 per cent less pressure. Tyres for tractors, self-propelled sprayers, and implements such as air seeders are included at launch.<\/p>\n<p class=\"western\">\u201cThe introduction of the V-range re\ufb02ects the changing expectations that farmers have of their tyres,\u201d says Dhaval Nanavati, CEO of Ascenso Tyres.<\/p>\n<p class=\"western\">\u201cThey\u2019ve always demanded a lot \u2013 load capacity, traction, transition between \ufb01eld and road use without compromise, exceptional wear and durability \u2013 but these days there is added expectation around factors such as fuel eNiciency, soil health and changing tillage practices, aspects directly addressed by this new generation VF technology.\u201d<\/p>\n<p class=\"western\">Mr Nanavati says the new Advance Tread Design, with its wider and longer footprint when operating at low pressure, allows more lugs to act together at the same time. This provides more gripping edge to ensure excellent traction with minimum amounts of slip, thus reducing fuel consumption, while dramatically reducing the soil stress and compaction that can depress crop yields.<\/p>\n<p class=\"western\">\u201cEqually, new lug geometry ensures greater overlap of lugs, which leads to a smoother, more comfortable road ride, and the unique mud breakers on these tyres provide excellent self- cleaning properties\u201d he points out.<\/p>\n<p class=\"western\">The specially designed Implement tyre, the VIR2500, gets a new block-tread design, also engineered to focus on optimum traction and soil protection. It features a unique centre- element rib, which improves steering capability and enhances lateral traction.<\/p>\n<p class=\"western\">All these tyre types employ a new extra-strong casing, featuring high-performance steel belts to deliver a radially stiNer carcass. This promises operators better impact resistance and stress absorption, and a quicker return to shape, delivering extended durability. All tyres in the range support lowered pressures of up to 40 per cent.<\/p>\n<p class=\"western\">\u201cOur focus on longer tyre life is also behind the development of the new Special Stubble Resistant (SSR) compound,\u201d notes Mr Nanavati. \u201cThe rapid adoption of no-till and min-till practices means more operations now take place in stubble \ufb01elds, increasing the wear and tear potential on tyres.\u201d<\/p>\n<p class=\"western\">\u201cBoth the VDR2000 tractor tyre and the VIR2500 implement tyre are fabricated from SSR, a technical rubber compound that oNers vastly improved protection in the \ufb01eld, reducing the downtime caused by punctures or other tyre damage.\u201d<\/p>\n<p class=\"western\">The full range comprises the VDR2000 tractor tyre; the VDR900 and VDR901 self-propelled sprayer tyres; and the VIR2500 implement tyre. All tyres are available in a variety of sizes \u2013 50 across all types \u2013 from launch, with a further 13 sizes to be added in the next three months.<\/p>\n<p class=\"western\">For more information on Ascenso product range please contact TyreCall Ireland on +353 49 437 5900 or TyreCall NI on +44 28 94469882.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advanced tread designs and extra strong casing with high performance steel belts are two of the stand-out features in a new range of VF tyres from Ascenso.<\/p>\n","protected":false},"author":1,"featured_media":39079,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[654,1],"tags":[1118],"class_list":["post-39078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-irish-news","category-news","tag-ascenso"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ascenso invests in new generation VF technology - TyreTrade.ie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ascenso invests in new generation VF technology - TyreTrade.ie\" \/>\n<meta property=\"og:description\" content=\"Advanced tread designs and extra strong casing with high performance steel belts are two of the stand-out features in a new range of VF tyres from Ascenso.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\" \/>\n<meta property=\"og:site_name\" content=\"TyreTrade.ie\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-26T13:09:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-26T14:23:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/person\/7f9424e0e8ea88c9db1019448a5f9035\"},\"headline\":\"Ascenso invests in new generation VF technology\",\"datePublished\":\"2025-03-26T13:09:49+00:00\",\"dateModified\":\"2025-03-26T14:23:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\"},\"wordCount\":500,\"publisher\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg\",\"keywords\":[\"Ascenso\"],\"articleSection\":[\"Irish News\",\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\",\"url\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\",\"name\":\"Ascenso invests in new generation VF technology - TyreTrade.ie\",\"isPartOf\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg\",\"datePublished\":\"2025-03-26T13:09:49+00:00\",\"dateModified\":\"2025-03-26T14:23:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage\",\"url\":\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg\",\"contentUrl\":\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.tyretrade.ie\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ascenso invests in new generation VF technology\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.tyretrade.ie\/#website\",\"url\":\"https:\/\/www.tyretrade.ie\/\",\"name\":\"TyreTrade.ie\",\"description\":\"Ireland&#039;s Publication for the Tyre &amp; associated Industries\",\"publisher\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.tyretrade.ie\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.tyretrade.ie\/#organization\",\"name\":\"TyreTrade.ie\",\"url\":\"https:\/\/www.tyretrade.ie\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/logo\/image\/\",\"url\":\"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2014\/02\/www.tyretrade.jpg\",\"contentUrl\":\"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2014\/02\/www.tyretrade.jpg\",\"width\":615,\"height\":300,\"caption\":\"TyreTrade.ie\"},\"image\":{\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/person\/7f9424e0e8ea88c9db1019448a5f9035\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.tyretrade.ie\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/93697cdc19a243a1239a53a73fb25b360c9afa2b3711fd0ff4537ffa479b92de?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/93697cdc19a243a1239a53a73fb25b360c9afa2b3711fd0ff4537ffa479b92de?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.tyretrade.ie\/index.php\/author\/admin\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ascenso invests in new generation VF technology - TyreTrade.ie","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078","og_locale":"en_US","og_type":"article","og_title":"Ascenso invests in new generation VF technology - TyreTrade.ie","og_description":"Advanced tread designs and extra strong casing with high performance steel belts are two of the stand-out features in a new range of VF tyres from Ascenso.","og_url":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078","og_site_name":"TyreTrade.ie","article_published_time":"2025-03-26T13:09:49+00:00","article_modified_time":"2025-03-26T14:23:31+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#article","isPartOf":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078"},"author":{"name":"admin","@id":"https:\/\/www.tyretrade.ie\/#\/schema\/person\/7f9424e0e8ea88c9db1019448a5f9035"},"headline":"Ascenso invests in new generation VF technology","datePublished":"2025-03-26T13:09:49+00:00","dateModified":"2025-03-26T14:23:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078"},"wordCount":500,"publisher":{"@id":"https:\/\/www.tyretrade.ie\/#organization"},"image":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage"},"thumbnailUrl":"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg","keywords":["Ascenso"],"articleSection":["Irish News","News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078","url":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078","name":"Ascenso invests in new generation VF technology - TyreTrade.ie","isPartOf":{"@id":"https:\/\/www.tyretrade.ie\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage"},"image":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage"},"thumbnailUrl":"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg","datePublished":"2025-03-26T13:09:49+00:00","dateModified":"2025-03-26T14:23:31+00:00","breadcrumb":{"@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#primaryimage","url":"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg","contentUrl":"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2025\/03\/Ascenso-invests-in-new-generation-VF-technology.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.tyretrade.ie\/index.php\/ascenso-invests-in-new-generation-vf-technology\/39078#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.tyretrade.ie\/"},{"@type":"ListItem","position":2,"name":"Ascenso invests in new generation VF technology"}]},{"@type":"WebSite","@id":"https:\/\/www.tyretrade.ie\/#website","url":"https:\/\/www.tyretrade.ie\/","name":"TyreTrade.ie","description":"Ireland&#039;s Publication for the Tyre &amp; associated Industries","publisher":{"@id":"https:\/\/www.tyretrade.ie\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.tyretrade.ie\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.tyretrade.ie\/#organization","name":"TyreTrade.ie","url":"https:\/\/www.tyretrade.ie\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.tyretrade.ie\/#\/schema\/logo\/image\/","url":"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2014\/02\/www.tyretrade.jpg","contentUrl":"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2014\/02\/www.tyretrade.jpg","width":615,"height":300,"caption":"TyreTrade.ie"},"image":{"@id":"https:\/\/www.tyretrade.ie\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.tyretrade.ie\/#\/schema\/person\/7f9424e0e8ea88c9db1019448a5f9035","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.tyretrade.ie\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/93697cdc19a243a1239a53a73fb25b360c9afa2b3711fd0ff4537ffa479b92de?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/93697cdc19a243a1239a53a73fb25b360c9afa2b3711fd0ff4537ffa479b92de?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.tyretrade.ie\/index.php\/author\/admin"}]}},"_links":{"self":[{"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/posts\/39078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/comments?post=39078"}],"version-history":[{"count":1,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/posts\/39078\/revisions"}],"predecessor-version":[{"id":39080,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/posts\/39078\/revisions\/39080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/media\/39079"}],"wp:attachment":[{"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/media?parent=39078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/categories?post=39078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tyretrade.ie\/index.php\/wp-json\/wp\/v2\/tags?post=39078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}