{"id":26126,"date":"2020-02-25T04:20:33","date_gmt":"2020-02-25T03:20:33","guid":{"rendered":"http:\/\/www.tyretrade.ie\/?p=26126"},"modified":"2020-02-26T16:20:08","modified_gmt":"2020-02-26T15:20:08","slug":"bfgoodrich-appoints-new-uk-wholesaler-for-4x4-tyres","status":"publish","type":"post","link":"https:\/\/www.tyretrade.ie\/index.php\/bfgoodrich-appoints-new-uk-wholesaler-for-4x4-tyres\/26126","title":{"rendered":"BFGoodrich appoints new UK wholesaler for 4&#215;4 tyres"},"content":{"rendered":"<p>BFGoodrich has appointed Micheldever Tyre Services as its official 4&#215;4 wholesaler in the UK.<!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-26127\" src=\"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2020\/02\/004-01-BFGoodrich-Micheldever-Tyre-Services-1000x667-1.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2020\/02\/004-01-BFGoodrich-Micheldever-Tyre-Services-1000x667-1.jpg 1000w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2020\/02\/004-01-BFGoodrich-Micheldever-Tyre-Services-1000x667-1-300x200.jpg 300w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2020\/02\/004-01-BFGoodrich-Micheldever-Tyre-Services-1000x667-1-120x80.jpg 120w, https:\/\/www.tyretrade.ie\/wp-content\/uploads\/2020\/02\/004-01-BFGoodrich-Micheldever-Tyre-Services-1000x667-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Winchester-based Micheldever Tyre Services \u2013 which has established a wholesale distribution network of 15 sites around the UK, supplying over 6,000 retailers nationwide \u2013 will stock a large selection of BFGoodrich\u2019s All Terrain T\/A KO2 and Mud-Terrain T\/A KM3 ranges, helping to ensure excellent product availability throughout the year.<\/p>\n<p>Martin Thompson, BFGoodrich Go To Market Manager said: \u201cWe\u2019ve worked closely with Micheldever for a number of years and we are delighted to formally announce them as the brand\u2019s official preferred 4&#215;4 wholesale partner across the UK.\u201d<\/p>\n<p>Widely recognised as a world leader in off-road tyres, the BFGoodrich brand is marking its 150th anniversary this year, having started manufacturing tyres in Akron, Ohio, in 1870.<\/p>\n<p>Graham Mitchell, wholesale director at Micheldever Tyre Services added: \u201cBFGoodrich is a premium professional 4&#215;4 brand and as a wholesaler with a strong reputation in the off-road market, it\u2019s one we are very happy to be associated with.<\/p>\n<p>\u201cIt\u2019s a hugely popular brand for both professional and recreational 4&#215;4 drivers, delivering products with great traction, toughness and longevity \u2013 all the qualities our customers look for when choosing their off-road tyres.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BFGoodrich has appointed Micheldever Tyre Services as its official 4&#215;4 wholesaler in the UK.<\/p>\n","protected":false},"author":104,"featured_media":26127,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[693,1],"tags":[],"class_list":["post-26126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bfgoodrich","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - 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