![\"TyreSafe\"](\"http:\/\/www.tyretrade.ie\/wp-content\/uploads\/2016\/07\/TyreSafe.jpg\")
Apollo Vredestein (UK) is throwing its weight of support behind this year\u2019s \u201cDon\u2019t chance it, check it\u201d campaign in the UK and Northern Ireland, part of Tyre Safety Month.<\/p>\nApollo Vredestein (UK) is throwing its weight of support behind this year\u2019s \u201cDon\u2019t chance it, check it\u201d campaign in the UK and Northern Ireland, part of Tyre Safety Month.<\/p>\n
The annual campaign is masterminded by TyreSafe, a not-for-profit organisation dedicated to raising awareness of the dangers of unsafe tyres. Apollo Vredestein has been a TyreSafe member for eight years.<\/p>\n
The latest research carried out by TyreSafe concentrates, among other issues, on tyre tread depth at the point of tyre replacement in the UK. Like other TyreSafe members, Apollo Vredestein is keen to highlight the survey\u2019s results and warn motorists about the safety implications: more than 27% of people replaced their tyres when they were already illegal, which may translate into 10 million illegal and dangerous tyres on UK roads this year.<\/p>\n
Newly-appointed Country Manager UK, Karl Naylor, points out: \u201cTyre tread depth affects vehicle braking, cornering, general handling, even acceleration, which all contribute to an increase in the level of risk not only to the vehicle\u2019s occupants but also other road users and even pedestrians. It is our duty, as responsible tyre manufacturers, to ensure that the public is educated to the dangers to safety when tyres are not replaced within the accepted threshold.\u201d<\/p>\n
Dutch brand Vredestein, with\u00a0its rich history of tyre manufacturing spanning over 100 years, was purchased by India-based Apollo Tyres in 2009; now operating as Apollo\u00a0Vredestein, it continues to offer\u00a0its premium, technologically-advanced range with a design-conscious edge\u00a0that\u00a0is developed with a strong focus on safety.\u00a0The company is a staunch supporter of all campaigns aiming at making the road a safer place.<\/p>\n","protected":false},"excerpt":{"rendered":"
Apollo Vredestein (UK) is throwing its weight of support behind this year\u2019s \u201cDon\u2019t chance it, check it\u201d campaign in the UK and Northern Ireland, part of Tyre Safety Month. The annual campaign is masterminded by TyreSafe, a not-for-profit organisation dedicated to raising awareness of the dangers of unsafe tyres. Apollo Vredestein has been a TyreSafe […]<\/p>\n","protected":false},"author":3,"featured_media":14979,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[647,649,1],"tags":[],"class_list":["post-14977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apollo","category-brands","category-news"],"yoast_head":"\n