Starmaxx new tyre partner of Bundesliga club 1.FC Köln

Starmaxx, represented in Ireland by Kevin Burke Tyres, has been named as the new tyre partner of German football club 1.FC Köln for the upcoming 2025–2026 Bundesliga season.

As tyre partner, the Starmaxx brand will engage in various marketing activities with the club, as well as being featured on LED boards at the RheinEnergieStadion in Cologne.

Petlas Tire Corporation, the parent company of Starmaxx, said this strategic partnership marks a pivotal step in the brand’s European growth journey, gaining even greater significance as its momentum continues to accelerate across the continent.

Okyanus Tuna, director of sales and marketing commented: “Partnering with 1.FC Köln, one of Germany’s most historic and respected football clubs, is a powerful move to elevate Starmaxx’s brand recognition.

“This sponsorship underscores our unwavering commitment to growth and serves as another key milestone in expanding the reach of Starmaxx through sports marketing.

“We plan to maximize this opportunity to highlight the performance and reliability of the Starmaxx range, which includes both consumer and commercial tires.”