September launch for new Yokohama BluEarth-AllSeason2

Yokohama Rubber is set to launch its new BluEarth-AllSeason2 passenger car tyre in Europe this September, offering 74 sizes for use on premium cars, SUVs, and BEVs (battery electric vehicles).

The new BluEarth-AllSeason2 is the successor model to the BluEarth-4S AW21 and a second-generation Yokohama all-season tyre designed for the rapidly expanding European market.

According to Yokohama Rubber, the new BluEarth-AllSeason2 was developed as an all-season tyre that meets European drivers’ demands for tyres with the excellent on-road performance, fuel or energy efficiency, and durability.

The new tyre was developed using AI and simulation technologies based on Yokohama Rubber’s proprietary AI utilisation framework HAICoLab. By utilising AI to predict tread patterns and structural characteristics, Yokohama Rubber said it has developed a dedicated tread pattern to increase tyre surface contact area by five per cent over the previous model, enhancing handling stability and grip.

The BluEarth-AllSeason2 is also the first Yokohama all-season tyre developed using the company’s Cold Tech winter tyre technology concept that improves its performance on snow by providing more stable surface contact.