Goodyear to highlight fleet mobility solutions at IAA Transportation

Goodyear plans to use IAA Transportation 2024 in Hannover to present its comprehensive Goodyear Total Mobility end-to-end solution, designed to enhance fleet efficiency, competitiveness, and support fleets in targeting their sustainability goals.

From 17th-22nd September, Goodyear says attendees will have the opportunity to explore a range of innovative products, services, and mobility solutions that support transport fleets in the ever-evolving logistics landscape.

In addition to its established solutions, Goodyear will introduce its recently launched Tires-As-a-Service offering. Designed to reduce total cost of ownership, this subscription-based solution helps fleets save time and money by outsourcing tyre management, leading to increased uptime and reduced vehicle breakdowns.

Ensuring fleets operate efficiently, the Tires-As-a-Service offering allows Goodyear to manage end-to-end tyre service on behalf of and for the benefit of its customers.

At IAA Transportation, Goodyear says it also aims to demonstrate that the sustainability goal of transport fleets can be maintained while driving performance. Through its comprehensive mobility solutions, Goodyear will showcase how sustainability and high performance can be integrated targets.

Goodyear’s expert team will be on hand to provide in-depth insights into how their solutions can address the unique needs of different transportation companies.

Maciej Szymański, director marketing commercial Europe, Goodyear, commented: “We are thrilled to exhibit at IAA Transportation 2024. This event offers a prime opportunity to showcase Goodyear’s comprehensive suite of products and solutions that form the Goodyear Total Mobility ecosystem.

“Our central location at the show allows us to highlight how our innovative solutions can help fleets become more efficient, competitive, and maintaining their sustainability targets.”