Bridgestone to equip tyres for new electric concept car

Bridgestone, one of the world’s largest tyre and rubber companies will be the preferred tyre partner for the new Seat Minimó electric concept car.

Presented at the Geneva Motor Show, the Minimó sits on specially designed tyres that apply Bridgestone’s renowned ologic technology.

Anticipating the design lines of a tyre oriented towards micro-mobility and CASE (Connected Autonomous Share Electric) vehicles, the tyres were developed for the Minimo at Bridgestone’s R&D Centre in Rome.

Mark Tejedor, Vice President OE Bridgestone EMEA said: “New social, economic and technological mega trends are pushing the pace of change in our industry and the future of vehicles is connected, autonomous, shared and electric.

“At Bridgestone we are working to make the CASE concept a reality in cities and on roads, collaborating with models like the Minimó.”

While displayed as a vision into the future of mobility, the prototype of the Minimó was presented for the first time at the Mobile World Congress and also paid tribute to the event’s host city, Barcelona.

The Bridgestone tyres fitted to the prototype car have a map of Barcelona’s Eixample district engraved on its sidewall, reflecting Bridgestone’s ability to manufacture a tyre tailored to customer needs.