Prinx launches new website

Prinx, the tyre brand from Prinx Chengshan, the makers of Austone Tires, has launched a completely redesigned website – www.prinxtire.eu.

It says the new website combines a modern design with numerous new features for end consumers, dealers and the press.

Tyre dealers can find out about the ‘Prinx Partner’ bonus programme under ‘Dealers’; a future login area with extensive functions is also planned.

The content of the website will also soon be available in several European languages.

David Oliva, marketing manager at Prinx Chengshan Europe said: “Prinx sets its sights on a young and adventurous target group. This must also be reflected in the design and structure of the website.

“As a brand, we are state-of-the-art in terms of technology. Our tyres win design awards. We focus on people, their safety and the preservation of an environment worth living in. Our aim was to make this more visible and tangible on the new website.”