Edwin van der Stad has been appointed vice president OE Europe at Nexen Tire.
The Dutchman, who was appointed in March, brings more than 30 years of industry experience and many years of experience in OE management to the Korean tyre maker.
Van der Stad joins Nexen from Bridgestone, where he was head of OEMs advanced technologies & solutions, head of public affairs and S&R Central Europe.
Nexen says he will be responsible for driving the firm’s expansion plans and expand original equipment business in Europe.
Nexen’s new tyre plant in the Czech Republic is also part of its growth strategy in the European original equipment and replacement market.
Edwin van der Stad will report directly to John Bosco Kim, Nexen European president.