TV personality and motoring journalist Fuzz Townshend has become the first ever brand ambassador for Landsail Tyres.
The tyre maker says the appointment of Townshend, who has years of experience as a mechanic and in car restoration, will help bolster the brand across the UK.
Townshend commented on the partnership: “I am delighted to become the new face of the Landsail Tyres brand. The range spans many fantastic products and the fact that they tick both boxes for quality and value is crucially important in the current economic climate.
“The importance of tyres often gets overlooked by drivers in favour of the performance, style and look of the car itself, so I hope through educational, interactive and fun content in collaboration with Landsail, I can help the brand stick in the minds of road users.”
Chris Saunders, Landsail UK brand manager added: “It’s fantastic to have Fuzz on board as our first brand ambassador. It was really important to us when choosing a brand partner that they align with the Landsail ethos and we think Fuzz is a perfect fit.
“Landsail is an innovative, trusted, quality product that is also good value for money, and we hope that with the endorsement of Fuzz, this will start to be recognised even more among drivers across the UK.”