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Falken OE on new Audi A3

Audi has selected the Falken Ziex ZE310 Ecorun tyre to be factory-fitted to the new Audi A3. Falken is supplying its tyres in the dimension 205/55R16 91V to the Audi plant in Ingolstadt, Germany, where the dynamic compact class is manufactured.

Excellent traction and grip on both wet and dry driving surfaces, supported by enhanced wear performance, are key attributes that Falken claims characterise the Ziex ZE310 Ecorun. The tyre carries the mark AO (Audi Original) on it.

The Ziex ZE310 Ecorun is equipped with Adaptive Constant Pressure (ACP) technology, which the tyre maker says guarantees uniform pressure distribution across the contact patch to increase grip. In addition, the ACP tread design improves directional stability and ensures even wear.

In the 205mm tread version, the Ziex ZE310 Ecorun has a four-groove design to optimise the tread rigidity and increase the tyre’s contact footprint. Moreover, thanks to the four-groove tread pattern, the water displacement, and therefore the aquaplaning properties, are improved. Suitably for the dynamic Audi A3, the Ziex ZE310 Ecorun tyre has the speed index V and is therefore certified up to 240km/h.

What’s more, thanks to consistently-applied Advanced 4D Nano Design technology, Falken says its engineers have succeeded in developing a “ground-breaking” rubber compound for the Ziex ZE310 Ecorun which, in addition to providing great mileage and efficiency, also means that the tyres have improved running characteristics. In this way, it has been possible to improve the mileage of the Ziex ZE310 Ecorun by 30 per cent in comparison with its predecessor. This makes the tyres both cost-efficient and energy-efficient.

“Our Ziex ZE310 is an excellent match with the Audi A3,” says Christian Stolting, key account manager OE at Falken Tyre Europe GmbH. “After all, it isn’t just its sporty performance that sets the tyre apart, it also stands for a high level of efficiency. This is thanks to the use of the latest technologies in development and the ultra-modern manufacturing processes. Our Ziex ZE310 Ecorun combines all of the attributes that characterise a tyre in the premium segment.”