Davanti Tyres has launched its new ‘Make It Happen’ project, which it describes as a vision to offer more exclusive content, rewards and experiences for fans of its brand partners.
The project brings together all of Davanti’s partnerships in a “super-team” that it says is focused on delivering “exclusive content, incredible giveaways and once-in-a lifetime experiences”.
Davanti’s high-profile partners include Everton Football Club, Autódromo Internacional do Algarve, Wigan Warriors, Dan Zelos, Edd Cobley, Larne Football Club and Sterling Automotive.
Davanti sales director for the UK & Ireland Sean Maddocks said: “We have built close relationships between Davanti Tyres and some of the most respected names in their fields, but we felt that we could use those relationships to do more for both Davanti customers and consumers – to create something unique. That’s where the idea for Make it Happen came from.
“Bringing our partnerships together allows us to create an offer unlike any other tyre brand. However you want partnership activation to look, by collaborating and working together, Davanti and our partners will Make It Happen.”
Maddocks added: “From exclusive supercar driving events in Portimão, opportunities for Everton fans to meet their heroes, challenges with Wigan Warriors, off-road training with Edd Cobley and premium hospitality available across live events like the Mini Challenge with Dan Zelos – Make It Happen will open the door to a host of incredible opportunities.
“Partners can even work together to create unique, never before seen collaborations and you can find all the latest content and updates on our Make It Happen page at davanti-tyres.com/makeithappen.”