Pirelli Archive
15 Oct 2019
Pirelli OE for new BMW M8
BMW will fit Pirelli’s ultra-high performance P Zero tyre as standard for the new M8. This individual version of the P Zero was the result of the close cooperation between
14 Oct 2019
Pirelli and Abarth still winning together 50 years on
In the 1970s, Pirelli and the 124 Rally were at the forefront of rallying. Half a century later, the two Italian brands are still winning together on both asphalt and gravel rallies.
27 Sep 2019
Pirelli recognises suppliers from around the world
Italian tyre maker Pirelli recently held its 2019 Supplier Awards in Milan, honouring nine of its more than 10,000 suppliers at a global level.
23 Sep 2019
Pirelli partners with prestigious car manufacturers
Pirelli develops its product portfolio in partnership with the most prestigious car manufacturers. These include Ferrari, Maserati, Lamborghini,
18 Sep 2019
Pirelli introduces new track day product
Pirelli has introduced ‘Track Adrenaline’, a new track day product for the likes of track day users and driving schools.
04 Sep 2019
Pirelli sets first world record with Collezione tyres
A 30-year-old Mazda MX-5, fitted with tyres from the Pirelli Collezione range, has set a world record for the highest number of hairpin turns in 12 hours of driving.
27 Aug 2019
Pirelli P Zero named best performer by evo magazine
The Pirelli P Zero tyre has beaten all its leading rivals in an important ultra high performance tyre test organised by evo magazine.
14 Aug 2019
Pirelli develops tyre for new Pagani hypercar
Pagani has a new hypercar, the Huayra Roadster BC, and once again Pirelli has been tasked with supplying the tyres for it.
07 Aug 2019
Prometeon names new MD for UK and Ireland
Prometeon Tyre Group UK has appointed Peter Fairlie as its new managing director.
31 Jul 2019
Tractamotors wins 2018 Pirelli 4×4 Key Dealer of the Year award
Tractamotors in Cavan, has won the 2018 Pirelli 4×4 Key Dealer of the Year award for the second time. The company previously scooped this prestigious Pirelli award back in 2016.
23 Jul 2019
Benefits of Pirelli P Zero winter tyres
Italian tyre maker, Pirelli explains the benefits of using its P Zero winter tyres. Why winter tyres? An important consideration when touching upon the subject of winter tyres is that the only thing connecting your car to the road are its tyres. With that in mind, it’s especially important to have the right tyres for