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Brands Archive

Bridgestone launches Adrenalin ‘urban sporty’ tyre at Geneva

Bridgestone staged the European launch of the Potenza Adrenalin RE002 premium sport tyre at the Geneva Motor Show this week. True to its name the Adrenalin is urban sporty, offering car enthusiasts a daily driving sensation with sharp steering response and exhilarating sporty handling. José-Enrique Gonzalez, Director Consumer Marketing & Sales Support of Bridgestone Europe

Continental launches two new van tyres at Geneva Motor Show

Continental has launched two new van tyres at the Geneva Motor Show this week. They also come with a new brand designation along the passenger car tyre lines – ContiVanContact. The ContiVanContact 100 is designed to cope with poor road surfaces and heavy loads, and to offer very good longevity. In addition to the reinforced

Dunlop’s new BluResponse dominates European tests

Since the launch of the new Dunlop Sport BluResponse high performance tyre in January, the tyre has taken win after win in top magazine tyre tests across Europe. Over a four week period beginning in late January, the BluResponse took first prize in no fewer than four European tyre tests. The winning streak started with

Goodyear’s Dream Team drive down fuel costs

Saving over £170,000 a year in fuel costs may be a dream for some long haul truck fleets, but this is what a typical 50-truck operator could expect to achieve thanks to Goodyear Marathon tyres. When the ‘Dream Team’ of Goodyear LHS II + steer tyres, LHD II + drive tyres and LHT II trailer

Pirelli autographs prestige cars at Geneva

Pirelli unveiled ‘autographed’ original equipment tyres for prestige cars – tyres with unique markings on the sidewall, which indicate that the rubber has been specifically developed to suit each manufacturer at the Geneva Motor Show this week. These tyres are homologated to cater for the individual needs of each model, so that it also becomes

Vredestein partners with Hamann-Motorsport

Attractive design, superior performance and perfection in every detail: These are the key concepts which have propelled the German firm Hamann-Motorsport GmbH to the top in the premium styling segment for brands such as BMW, Rolls-Royce and Range Rover. Hamann’s characteristic qualities connect seamlessly to those of Vredestein, providing a solid basis for the high-level

Bridgestone to close plant in Italy

Bridgestone Europe, with headquarters in Zaventem (Brussels, Belgium) announced today its decision to close down its passenger car tyre production facility in Modugno (Bari), Italy. The Bari plant is one of 8 Bridgestone tyre plants in Europe. The other tyre production facilities are located in Spain, France, Poland and Hungary. It is to be stressed

Bridgestone to push the boundaries CV Show

Bridgestone is set to make an impact at the 2013 Commercial Vehicle show, with a host of new products, initiatives and seminars being presented over the three day event. The company will be demonstrating its class-leading Tyre Pressure Monitoring System, its internet-based inspection tool T2i as well as offering industry seminars across a range of

Dunlop gets into the groove with Actros

Racing tyre specialist Dunlop Motorsport made tracks straight to Mercedes-Benz when it needed a fleet of high-profile trucks. Resplendent in their gleaming yellow paintwork and chequered flag livery, the 15 new Actros 1842 BigSpace tractor units were supplied by Birmingham Mercedes-Benz dealer Midlands Truck & Van.

Bridgestone equips sporty new Nissan 370Z Nismo

Nissan’s much awaited European version of the 370Z Nismo sport coupe will be fitted exclusively with Bridgestone tyres when it arrives on the continent’s shores in June 2013.

Firestone enters sprayer market with Performer Row Crop

Expanding its strategy to provide farmers with tyres that improve farming efficiency, Firestone has launched the Performer Row Crop series.