Under its Laufenn Brand, tyre maker Hankook tells us that it has launched a new line of tyres for commercial use in Ireland and the UK. Laufenn truck and bus tyres focus on the second tier of the market, targeting customers who value the reliability and quality associated with an established, premium tyre maker. The new line of Laufenn
Hankook is the new sponsor of the Nürburgring Endurance Series. The renowned Nordschleife championship, previously known as the VLN Endurance Championship at the Nürburgring, lines up with a new brand identity this season.
With its second brand Laufenn, tyre maker Hankook offers consumers a range of modern car and SUV tyres that are tailored to different lifestyles and above all meet the needs of price-conscious drivers.
Hankook UK has appointed Paul Emery as sales director, effective from February 1, 2020. He is responsible for all sales operations for passenger cars, trucks, light trucks and car fleet sales teams in the UK.