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Bridgestone Archive

Bridgestone races to 12th straight win at Suzuka 8 Hours

Teams racing on Bridgestone tyres dominated the Suzuka 8 Hours motorcycle endurance race in Japan on 30th July. Three different motorcycle brands shared the podium but there was only one brand of tyre between them: Bridgestone. Bridgestone-equipped Yamaha Factory Racing Team took the chequered flag for the third consecutive year, followed by Kawasaki Team Green.

Bridgestone re-affirms commitment to European Pact for Youth

Bridgestone has re-affirmed its commitment to the European Pact for Youth. Bridgestone re-affirmed its commitment at a meeting in Brussels recently, which was co-chaired by Marianne Thyssen, European Commissioner for Employment, Social Affairs, Skills and Labour Mobility, and Viscount Etienne Davignon, Belgian Minister of State and President of CSR Europe and featured a speech delivered

Bridgestone receives Volkswagen Group Award

Bridgestone has received a Volkswagen Group Award in the category of Innovation & Technology. Globally, just seven Volkswagen Group suppliers were beneficiaries of this award.  The Volkswagen Group Award presented by Matthias Müller, CEO of Volkswagen Aktiengesellschaft, and Dr. Francisco Javier Garcia Sanz, Group Board of Management member with responsibility for Procurement, was received by

Bridgestone’s safety work commended with two top awards

Bridgestone’s unwavering commitment to road safety has been honoured with two prestigious accolades at the TyreSafe Awards 2017. The company was at the double to collect the Innovation and use of Technology award for its DriveGuard tyre, along with the Outstanding Achievement Award at the end of the night. DriveGuard was commended for its ability to

Bridgestone tyres prove their pace at 8 Hours of Slovakia Ring

Bridgestone justified its confidence going into the first-ever FIM Endurance World Championship race at Slovakia Ring on Sunday, June 25, with a string of results showing the pace and reliability of its Battlax motorcycle racing tyres. The two teams supplied by Bridgestone – YART Yamaha Official EWC Team and F.C.C. TSR Honda Team – both

Bridgestone reaches out to bikers

Bridgestone has created a broad online platform to share with bikers and fans memorable stories about its motorcycle tyres, the places they take their riders and the adventure of their experiences. Anchored on the dedicated website www.grippingstories.com, content is shareable across a range of social media in text, video and audio – the media landscape

Bridgestone secures FirstGroup global fleet partnership

The FirstGroup fleet contract covers operations in the USA and Canada in addition to the UK. It is Bridgestone’s biggest commercial fleet contract in its history, a $110m, five-year deal with transport operator FirstGroup. Bridgestone will supply tyres to more than 60,000 of FirstGroup’s buses and coaches in the USA, Canada and the UK. Greg Ward, commercial sales director for Bridgestone, said:

Bridgestone reaches out to bikers

Bridgestone has created a broad online platform to share with bikers and fans memorable stories about its motorcycle tyres, the places they take their riders and the adventure of their experiences. Anchored on the dedicated website www.grippingstories.com, content is shareable across a range of social media in text, video and audio – the media landscape

Bridgestone on the podium at Oschersleben

In another thrilling duel between two R1 Yamaha machines, the Bridgestone-equipped YART Yamaha Official EWC Team finished a close runner-up at the 8 Hours of Oschersleben in Germany on May 20. YART on Bridgestone completed 318 laps less than 31 seconds behind its fellow factory-backed Yamaha team, and 3 laps ahead of the rest of

Bridgestone’s Jaguar XJ220 journey officially brought to life

Bridgestone’s painstaking work to kit the legendary Jaguar XJ220 out in a set of its premium tyres has been officially brought to life, courtesy of a feature video with the Don Law team. It was last September when Bridgestone first introduced its exciting project to use the latest technology to produce new tyres for the

Bridgestone aims to go one better at Oschersleben

Bridgestone is aiming to go one better than its Le Mans second place when the world’s top motorcycle endurance teams take on the 8 hours of Oschersleben in Germany on May 20. The Bridgestone-equipped YART Yamaha Official EWC Team led the 24 Hours of Le Mans Moto (15-16 April) for much of the race and