Bridgestone is celebrating a major coup after scooping the ‘Tyre Manufacturer of the Year’ honour at the UK’s recent TyreSafe Awards 2022.
The company prevailed in the competitive category, thanks to a number of safety campaigns and pro-active partnerships rolled out over the past 12 months, which were noted by a panel of independent judges.
TyreSafe recognised eight newly-implemented safety initiatives over the past 12 months, including best-in-class new products, online tyre safety e-books and a significant investment in technician training.
Bridgestone’s consumer sales director Brett Emerson said: “Winning this TyreSafe Tyre Manufacturer of the Year award validates a great amount of hard work across the business.
“We’re thrilled to have been recognised in this way and we look forward to building on our achievements with more tyre safety advances in the future.
“Tyre safety and keeping roads as safe possible – by serving society with superior quality – is at the heart of what we strive to achieve as a company. A huge amount of work goes into this each day, so to gain this accolade is testament to a lot of hard work to a brilliant team.”